Types of corporate training for employees to improve their performance with 3 main types

Types of training in companies When you have a staff with the skills and experience to work but cannot employ these skills and expertise in the work correctly. Here the company must train its employees to move them from normal performance to expected performance. This will result in improving the performance of employees which will automatically lead to increasing the company’s profits. So training means the continuous process through which an individual acquires the skills, knowledge, abilities, ideas, and opinions required to perform a specific job or achieve a specific goal.

The importance of training for your company or project staff:

• Help them solve work problems.
• Reduce stress caused by lack of knowledge and skills.
• Help employees understand the organization’s mechanism and clarify their roles in it.
• It contributes to developing the employees’ self-capabilities, as it generates self-confidence.
• It creates opportunities for development and growth for employees, as training is an opportunity for them to innovate and develop themselves.
• It contributes to achieving the well-being of employees, as when an employee trains and acquires new skills, this may enhance his chances of job promotion, which is followed by financial promotion.

The most important types of training that the company’s staff needs:

The types of training in the company are divided into several sections and standards that are determined based on the requirements and needs of employees to increase their productivity. Training is divided into three types:

• First, training according to the organizational level.
• Second, training according to time.
• Third, training according to the type of individuals.

First: Training according to the organizational level, which is one of the most important types of training in companies:

• Vocational training: The employee is trained in the profession in which he works in general, where he is provided with the skills he needs and related to his profession.

• Administrative training: The employee is trained on the administrative side and the organizational structure. He is also trained in the areas of middle and lower management in the hierarchical structure of administrative work through which the employee knows his position and authority what responsibilities fall on his shoulders, and who is his superior and who is his superior.

• Supervisory training: This type of training is for supervisors, who are trained to increase their abilities and skills in working and dealing with individuals within their responsibilities.

• Specialized training: This type of training involves training in a specific specialty, i.e. training on a specific part of the job.

• Training of Trainers: This training is called TOT globally, which is an abbreviation for (Training of Trainers). Trainers are trained to prepare them and enable them to carry out their training tasks, such as adding skills in teaching methods, training methods, learning methods, communication, and training methods.

Second: Training according to time is one of the types of training for companies:

• Short-term training: The training period ranges from one week to six weeks to provide courses and skills. This type of training is used in vocational training.

• Long-term training: extends to a year or more so that the trainee obtains very comprehensive information.

Third: Training according to the type of individuals, which is the third and final type of training for companies:

• Individual training: Specific individuals are trained individually to prepare them for promotion to administrative positions. For example, this person may be nominated for promotion from the position of director to the position of general manager, and he is trained individually.

• Group training: It depends on a group of individuals to be trained in specialized training centers until their skills are developed, which is the practice in most types of training.

What types of services can Khutana E-marketing help you with:

1- Marketing services:

If you own a product or service and want to promote it to increase the number of buyers for your product or service and thus increase your profits, Khutana E-marketing company offers you several marketing services, including:

• Content marketing.
• Email marketing.
• Social media marketing.

2- Marketing consulting services:

It is a set of consultations that we provide to you as marketing consultants, and it is related to the market, the product, and the customers, through which the best marketing methods for the product are reached with the aim of increasing the company’s profits. Marketing consulting services include: financial and marketing feasibility studies, measuring the level of company performance, and measuring the performance of a group of competitors.

3- Digital marketing services:

Digital marketing is a type of marketing that is widespread in the world. It refers to the set of activities and efforts undertaken by companies to promote and introduce products and goods using digital platforms on the Internet.

The main sections of digital marketing are:

1- Marketing with text and visual content (photo and video designs) on websites, stores, blogs, and social media sites.

2- Email marketing, search engine optimization, search engine and social media advertising, blog programming, website, store, blog, and social media management.

4- Customer service:

Khutana E-marketing customer service is dedicated to providing the assistance your customers need before or after they purchase or use your products or services. Customer service includes actions such as providing product suggestions, troubleshooting problems, receiving and resolving complaints, or answering general customer questions.

Our customer service skills:

• Listening and Attention: Listening and Attention is a very important skill that an employee must have, as listening well and focusing on what the customer says plays a major role in meeting the customer’s request.

• Honesty with the customer: The employee must be honest in dealing with the customer, and provide him with everything he knows to gain the customer’s trust and satisfaction.

• Building strong relationships with the customer: The employee must be keen to build strong relationships with the customer and plan to gain his satisfaction, trust, and loyalty to the company, by communicating directly with him for any services he needs and surprising him with congratulatory messages from the company for any occasion such as congratulating him on the advent of the holy month of Ramadan. Also, knowing the customer’s needs and interests makes the customer feel happy and confident in the company, which leads to the customer not thinking of any other alternative to the company.

• Smiling at the customer: Treating the customer well and politely, smiling at him, and speaking to him calmly, gives the customer the impression that the company is interested in him and his interests, which makes him stick with the company.

• Solving the customer’s problem: The employee must do his best to solve the customer’s problem in the shortest possible time and apologize to the customer even if there was no mistake on the part of the company.

Finally, after learning about the importance of training for the company’s cadres and what types of training companies need, such as training according to the organizational level, training according to time, and training according to the type of individuals, each kind of training is divided into several sections. Also, learning about the services provided by the company, such as marketing services, marketing consulting services, digital marketing services, and customer service, it is necessary to provide the company’s cadres with all types of training to move them from normal performance to high performance, and we are always open to any inquiries in the comments.

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